{"id":73,"date":"2012-11-03T16:08:26","date_gmt":"2012-11-03T19:08:26","guid":{"rendered":"http:\/\/www.pentasocial.com\/blog\/?p=73"},"modified":"2012-11-03T16:08:26","modified_gmt":"2012-11-03T19:08:26","slug":"conectar-interactuar-influenciar-e-integrar","status":"publish","type":"post","link":"http:\/\/www.pentasocial.com\/blog\/conectar-interactuar-influenciar-e-integrar\/","title":{"rendered":"Conectar, Interactuar, Influenciar e Integrar"},"content":{"rendered":"<p>El marco de trabajo que propone Facebook se llama CEII, acr\u00f3nimo en ingl\u00e9s para Connect, Engage, Influence e Integrate.<\/p>\n<p>Luego de comenzado el proceso de construcci\u00f3n de la comunidad (Connect), se pasa a interactuar mediante contenidos interesantes y emocionalmente relevantes (Engage), para luego dar lugar a la aparici\u00f3n de confianza (Influence), y finalizar el ciclo logrando que el fan pase a cliente o realice algo concreto con la marca (Integrate).<\/p>\n<p><a href=\"http:\/\/www.pentasocial.com\/blog\/wp-content\/uploads\/2013\/02\/PentaPost-7111.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft size-full wp-image-74\" alt=\"CEII\" src=\"http:\/\/www.pentasocial.com\/blog\/wp-content\/uploads\/2013\/02\/PentaPost-7111.jpg\" width=\"500\" height=\"275\" \/><\/a><\/p>\n<p><a href=\"https:\/\/plus.google.com\/+RamiroFerrerLavalle?rel=author\" rel=\"author\"> -Ramiro<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>El marco de trabajo que propone Facebook se llama CEII, acr\u00f3nimo en ingl\u00e9s para Connect, Engage, Influence e Integrate. Luego de comenzado el proceso de construcci\u00f3n de la comunidad (Connect), se pasa a interactuar mediante contenidos interesantes y emocionalmente relevantes (Engage), para luego dar lugar a la aparici\u00f3n de confianza (Influence), y finalizar el ciclo [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2],"tags":[],"_links":{"self":[{"href":"http:\/\/www.pentasocial.com\/blog\/wp-json\/wp\/v2\/posts\/73"}],"collection":[{"href":"http:\/\/www.pentasocial.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.pentasocial.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.pentasocial.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.pentasocial.com\/blog\/wp-json\/wp\/v2\/comments?post=73"}],"version-history":[{"count":0,"href":"http:\/\/www.pentasocial.com\/blog\/wp-json\/wp\/v2\/posts\/73\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.pentasocial.com\/blog\/wp-json\/wp\/v2\/media?parent=73"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.pentasocial.com\/blog\/wp-json\/wp\/v2\/categories?post=73"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.pentasocial.com\/blog\/wp-json\/wp\/v2\/tags?post=73"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}